This article showcases Levi Keswick’s top picks for the best ‘Fashion’ startups. These startups are taking a variety of approaches to innovating in the Fashion’ industry, but are all exceptional startups well worth a follow.
We selected these startups for exceptional performance in one of these categories:
- Innovation
- Innovative ideas
- Innovative route to market
- Innovative product
- Growth
- Exceptional growth
- Exceptional growth strategy
- Management
- Societal impact
Welp Magazine (our partner website) hosts a yearly startup award honouring the most outstanding entrepreneurs and high-growth businesses in the world. If you want to enter your startup to be in the running for the top startup of 2021 or learn more about our competition click here.
1. FRAHM Jacket
The idea behind this startup: FRAHM Jacket makes detailed and beautiful men’s jackets for curious minds.
Headquarters: Bath, Bath and North East Somerset, United Kingdom
Industries: Fashion, Lifestyle, Men’s, Retail
Founders: Jason Tripp, Nick Hussey
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2. Societal Store
The idea behind this startup: Societal started in 2020 with the simple hope of connecting people from around the world and creating wearable art that tells a story
Headquarters: Bedford, Bedfordshire, United Kingdom
Industries: Fashion, Retail, Shoes
Founders: Dean Jones
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3. Kryjer Sports Wear LTD
The idea behind this startup: Kryjer is a leading activewear brand that provides Gym, Fitness Clothing like hoodies, jackets, sports bra with the workout accessories
Headquarters: Birmingham, Birmingham, United Kingdom
Industries: Fashion
Founders: Unknown
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4. Hot Drops
The idea behind this startup: Hot Drops brings you a personalised daily edit of style news and the hottest new arrivals available from your favourite brands
Headquarters: Brighton, East Sussex, United Kingdom
Industries: Content Discovery, E-Commerce, Fashion, Personalization, Search Engine, Shopping
Founders: Unknown
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5. PSYKHE
The idea behind this startup: A fashion e-commerce platform powered by machine learning and personality science.
Headquarters: Cambridge, Cambridgeshire, United Kingdom
Industries: Artificial Intelligence, E-Commerce, Fashion, Machine Learning, Personalization, Psychology
Founders: Anabel Maldonado
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6. DressCode
The idea behind this startup: DressCode designs and produces high-quality shirts with tech-inspired icons and patterns.
Headquarters: Cambridge, Cambridgeshire, United Kingdom
Industries: Consumer Goods, Fashion, Manufacturing, Product Design
Founders: Andy Boothman
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7. Koy Clothing
The idea behind this startup: Koy is an African inspired clothing brand.
Headquarters: Caterham, Surrey, United Kingdom
Industries: Fashion
Founders: Alastair Scott, James Scott
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8. BEDFOLK
The idea behind this startup: Luxury bedding. Ethically made and honestly priced.
Headquarters: Cheltenham, Gloucestershire, United Kingdom
Industries: E-Commerce, Fashion
Founders: Unknown
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9. Alma and Bramble
The idea behind this startup: Alma and Bramble is an online marketplace that connects emerging fashion designers to customers.
Headquarters: Flockton, Kirklees, United Kingdom
Industries: Database, E-Commerce, Fashion, Marketing, Marketplace
Founders: Harriet Muir
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10. SEEK Attire
The idea behind this startup: Online Fashion Retailer
Headquarters: Gateshead, Gateshead, United Kingdom
Industries: E-Commerce, Fashion
Founders: Unknown
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11. Dinoski
The idea behind this startup: Dinoski is an e-commerce platform that provides adventure wear for kids.
Headquarters: Godalming, Surrey, United Kingdom
Industries: E-Commerce, Fashion
Founders: Ed Lewis-Pratt
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12. Flooring365
The idea behind this startup: Specialist retailer of great value, high quality flooring – including engineered wood flooring, solid wood flooring and parquet flooring.
Headquarters: Huddersfield, Kirklees, United Kingdom
Industries: DIY, E-Commerce, Fashion, Home and Garden, Home Decor, Home Improvement, Real Estate, Retail
Founders: Unknown
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13. LOTD Ltd
The idea behind this startup: Leading women’s fashion brand based in the UK.
Headquarters: Leicester, Leicester, United Kingdom
Industries: E-Commerce, Fashion, Lifestyle, Retail
Founders: Unknown
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14. BUMP
The idea behind this startup: BUMP is a social peer-to-peer marketplace for authentic streetwear and sneakers.
Headquarters: London, England, United Kingdom
Industries: Apps, E-Commerce, E-Commerce Platforms, Fashion, Marketplace, Mobile Apps, Service Industry, Shopping
Founders: Jack Ryder, Sam Howarth
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15. Sewport
The idea behind this startup: SaaS platform – Connecting brands with manufacturers
Headquarters: London, England, United Kingdom
Industries: E-Commerce, E-Commerce Platforms, Fashion, SaaS
Founders: Boris Hodakel
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16. OPUMO
The idea behind this startup: OPUMO is building the digital department store of the future connecting brands with customers through a content-rich shopping platform.
Headquarters: London, England, United Kingdom
Industries: E-Commerce, Fashion, Lifestyle, Retail
Founders: Harry Beattie, Nick Ayoub
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17. Josh Wood Colour
The idea behind this startup: Josh Wood Colour is a European beauty brand.
Headquarters: London, England, United Kingdom
Industries: E-Commerce, Fashion, Lifestyle
Founders: Jonathan Davies
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18. SWEDISH FALL
The idea behind this startup: A better fashion brand that fights fashion waste by turning its customers into recyclers
Headquarters: London, England, United Kingdom
Industries: E-Commerce, Fashion, Recycling
Founders: Jonas Detlefsen, Lara Stallbaum, Marius Krüger, Silja Stallbaum
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19. HURR
The idea behind this startup: HURR is the smart way to rent your wardrobe, on-demand.
Headquarters: London, England, United Kingdom
Industries: Communities, E-Commerce, Fashion, Internet, Lifestyle, Product Design
Founders: Victoria Prew
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20. Alexa Chung
The idea behind this startup: Alexa Chung is a fashion brand.
Headquarters: London, England, United Kingdom
Industries: E-Commerce, Fashion, Retail
Founders: Unknown
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21. Cefinn
The idea behind this startup: Cefinn is Contemporary designer womenswear by Samantha Cameron
Headquarters: London, England, United Kingdom
Industries: Fashion
Founders: Samantha Cameron
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22. Cherryz
The idea behind this startup: Cherryz is an online marketplace for a variety of items and accessories.
Headquarters: London, England, United Kingdom
Industries: E-Commerce, Fashion, Internet, Marketplace
Founders: Unknown
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23. Motley London
The idea behind this startup: A revolutionary e-commerce jewellery brand. Jewellery designed by the world’s best jewellery designers. Made by Motley.
Headquarters: London, England, United Kingdom
Industries: E-Commerce, Fashion, Lifestyle, Web Design
Founders: Unknown
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24. Our Closet
The idea behind this startup: Welcome to the brighter side of fashion. Access the brands you love in a refreshing, affordable & sustainable way.
Headquarters: London, England, United Kingdom
Industries: E-Commerce, Fashion, Peer to Peer, Sharing Economy
Founders: Rosie de Malmanche
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25. GALLIVANT
The idea behind this startup: GALLIVANT is an indie fragrance brand.
Headquarters: London, England, United Kingdom
Industries: Fashion, Leisure, Lifestyle
Founders: Nick Steward
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26. Compare Ethics
The idea behind this startup: The sustainable platform that makes it easy for conscious consumers to find verified sustainable products.
Headquarters: London, England, United Kingdom
Industries: Consumer Goods, Fashion, Retail Technology, Sustainability
Founders: Abbie Morris, James Omisakin
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27. Ubooker
The idea behind this startup: Booking Platform for High-End Professional Models and Quality Vetted Clients WORLDWIDE. Transparency, Low Fees, Fast Payments
Headquarters: London, England, United Kingdom
Industries: Enterprise Software, Fashion, Mobile Apps, Social Media
Founders: Andrea Losso, Nicola Scagnolari
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28. Onloan
The idea behind this startup: Fashion rental subscription
Headquarters: London, England, United Kingdom
Industries: E-Commerce, Fashion, Real Estate, Travel
Founders: Unknown
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29. Kite Eyewear
The idea behind this startup: Eyewear and Lifestyle Brand
Headquarters: London, England, United Kingdom
Industries: E-Commerce, Fashion, Lifestyle, Retail
Founders: Unknown
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30. Clothes Doctor
The idea behind this startup: Clothes Doctor is an award-winning, 5-star rated, digital clothing maintenance service .
Headquarters: London, England, United Kingdom
Industries: E-Commerce, Fashion, Lifestyle
Founders: Unknown
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31. The Drop
The idea behind this startup: Building the future of personalised fashion
Headquarters: London, England, United Kingdom
Industries: E-Commerce, Fashion, Information Technology, Virtual World
Founders: Jonathan Kruger, Stephen Stroud
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32. SkillPatron
The idea behind this startup: SkillPatron is a vibrant business-creation community.
Headquarters: London, England, United Kingdom
Industries: E-Learning, Events, Fashion
Founders: Daisy Erhunse Aibangbee, Jake Adebayo
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33. Hedoine
The idea behind this startup: Hedoine craft the most innovative, sustainable, and premium fashion essentials.
Headquarters: London, England, United Kingdom
Industries: E-Commerce, Fashion, Shopping
Founders: Alexandra Tymann, Anna Rauch
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34. Petit Pli Ltd.
The idea behind this startup: Petit Pli Ltd. creates the most advanced technical children’s clothing.
Headquarters: London, England, United Kingdom
Industries: Children, Fashion
Founders: Unknown
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35. AmoThreads
The idea behind this startup: An online marketplace connecting designers to deadstock fabrics
Headquarters: London, England, United Kingdom
Industries: E-Commerce, Fashion, Marketplace, Sustainability
Founders: Ryan Tindall
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36. Baudoin & Lange
The idea behind this startup: Baudoin & Lange designs and manufactures luxurious modern footwear.
Headquarters: London, England, United Kingdom
Industries: Consumer Goods, Fashion, Manufacturing
Founders: Unknown
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37. Intelistyle
The idea behind this startup: Intelistyle provides A.I. styling solutions to fashion retailers, helping them address the needs of customers looking for styling advice.
Headquarters: London, England, United Kingdom
Industries: Artificial Intelligence, Fashion
Founders: Kostas Koukoravas, Michael Michelis
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38. Wires Glasses
The idea behind this startup: Wires Glasses is an independent eyewear brand headquartered in London, United Kingdom.
Headquarters: London, England, United Kingdom
Industries: Eyewear, Fashion, Product Design
Founders: Yair Neuman
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39. Dai
The idea behind this startup: Dai is an innovative womenswear brand designing sustainable tailored performance wear.
Headquarters: London, England, United Kingdom
Industries: E-Commerce, Fashion, Retail, Sustainability
Founders: Joanna Dai
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40. Alexie
The idea behind this startup: Alexie brings you the best in fashion, health, entertainment, beauty
Headquarters: London, England, United Kingdom
Industries: Beauty, Fashion, Health Care, Retail
Founders: Unknown
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41. Luxury Promise
The idea behind this startup: Luxury Promise is the marketplace for the world’s most exclusive & luxurious accessories powered by Artificial Intelligence
Headquarters: London, England, United Kingdom
Industries: E-Commerce, Fashion, Marketplace
Founders: Adam Sadiq, Sabrina Sadiq
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42. The Slay Network
The idea behind this startup: The Slay Network is a Haute couture fashion house
Headquarters: London, England, United Kingdom
Industries: E-Commerce, Eyewear, Fashion, Lifestyle, Retail, Shoes, Shopping
Founders: Unknown
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43. Own The Look
The idea behind this startup: It is an online global womenswear store focusing on outfit dressing for the everyday woman.
Headquarters: London, England, United Kingdom
Industries: Brand Marketing, Fashion, Wearables
Founders: Olivia Cantillon
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44. Coveti
The idea behind this startup: Coveti is a operator of an online fashion market place catering to men and women.
Headquarters: London, England, United Kingdom
Industries: E-Commerce, Fashion
Founders: Unknown
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45. MAMOQ
The idea behind this startup: MAMOQ is the Home of Sustainable Fashion.
Headquarters: London, England, United Kingdom
Industries: E-Commerce Platforms, Fashion, Marketplace
Founders: Unknown
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46. JustWears
The idea behind this startup: JustWears is an essential wear brand for urban men.
Headquarters: London, England, United Kingdom
Industries: Fashion, Manufacturing, Men’s, Wearables
Founders: Alex Walsh, Jake Mellett, Yang Liu
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47. The Dress Change
The idea behind this startup: Womenswear Exchange Platform
Headquarters: London, England, United Kingdom
Industries: Fashion, Internet, Recycling, Sustainability
Founders: Unknown
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48. blonde gone rogue
The idea behind this startup: Reinventing the fashion design process to reduce waste
Headquarters: London, England, United Kingdom
Industries: E-Commerce, Fashion, Retail
Founders: Denitsa Damyanova, Gergana Damyanova
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49. Niccolò P.
The idea behind this startup: Niccolò P. makes structured polos, unstructured jackets, and leather accessories in Europe using the finest natural materials in the world.
Headquarters: London, England, United Kingdom
Industries: E-Commerce, Fashion, Men’s
Founders: Pascal Keane
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50. Save Your Wardrobe
The idea behind this startup: FashionTech startup using AI to make Fashion more digital and sustainable
Headquarters: London, England, United Kingdom
Industries: Artificial Intelligence, CleanTech, E-Commerce, Fashion, Lifestyle, Retail, Retail Technology, Shopping, Sustainability
Founders: Hasna Kourda, Mehdi Doghri
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51.Aruku
The idea behind this startup: Fashion Accessories
Headquarters: London, England, United Kingdom
Industries: Consumer Goods, E-Commerce, Fashion, Lifestyle
Founders: Unknown
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