In the heart of India’s Silicon Valley, Bengaluru, a fascinating trend has evolved in the valley of startups. Fashion and luxury, areas that were once the exclusive domains of traditional design houses and retailers have found a new home in this technological hub. Companies from this space are bringing innovative approaches and disrupting old norms to transform how consumers perceive and interact with fashion goods. Here we highlight some of Bengaluru’s outstanding fashion and luxury companies and their significant contributions to the industry.
Bengaluru boasts a lively mixture of startups and established enterprises, each contributing to a highly dynamic ecosystem. The influence of technology is evident in these entities’ operations, characterized by a blend of e-commerce, product design, and tech-oriented approaches making a significant splash in the fashion arena.
From ingenious product designs to highly-tailored online shopping experiences and seamless delivery services, these companies are gradually defining the fashion scene’s future. This shift reflects not only a change in the physical aspect of shopping but also a new mindset as we approach how consumers interact with fashion. Here’s a closer look at these transformative companies.
Virgio
Co-founded by Amar Nagaram, Virgio is a pioneer in the direct-to-consumer fast fashion industry. The brand combines elegance, affordability, and trend-forward designs to create an exciting array of clothing options for its clientele. The fashion-forward brand is at its core, a tech platform, that offers everything from trend curation to fashion design and manufacturing. Connect with Virgio on its LinkedIn page here.
Melorra
Founded by Krishna Kumar and Saroja Yeramilli, Melorra breathes a new life into the jewelry industry. Known for its affordable and trendy jewelry designs, the brand employs 3D printing to achieve precision and elegant finishes. The company synchronizes global fashion trend considerations into its designs. Follow Melorra on social media on Twitter, Facebook and LinkedIn.
Universal Sportsbiz
Under the leadership of Anjana Reddy, Universal Sportsbiz is a youth-focused fashion brand house with a variety of men’s and women’s wear. Click here to connect with Universal Sportsbiz on Linkedin.
BlissClub
Founded by Minu Margaret, BlissClub introduces a novel approach to women’s activewear. The brand focuses on creating a sense of community among its users. Visit their LinkedIn page here.
Voonik
Fashion-forward individuals Navaneetha Krishnan and Sujayath Ali founded the innovative personal shopping platform Voonik. This platform melds machine-based predictions with expert curation to help users decide what to wear according to their style preferences and body type. Find Voonik on social media on Twitter, Facebook and LinkedIn.
BundleOJoy
BundleOJoy is an online retail platform catering to the market of parental shopping, offering products in apparel, footwear, toys, books, and accessories. Find them on LinkedIn here.
Plaeto
Plaeto is an innovative footwear startup offering unique, multi-purpose footwear designed specifically for Indian children. Connect with Plaeto on social media on Facebook and LinkedIn.
Stylumia Intelligence Technology Pvt Ltd
Under the leadership of founder Ganesh Subramanian, Stylumia uses artificial intelligence to radically improve product assortments and inventory management within the fashion, lifestyle, home, and sports retail industries. Find Stylumia on social media on Twitter, Facebook, and LinkedIn.
Binks
Co-founders Aamna Khan and Raj Vardhan have ensured that Binks offers a truly personalized shopping experience since its inception in 2019. Follow Binks on social media on Twitter, Facebook and LinkedIn.
Charmboard
Founded by a team led by GBS Bindra, Sushant Panda, and Tripat Preet Singh, Charmboard employs artificial intelligence and computer vision to enhance the way people interact with online videos. Find Charmboard on social media on Twitter, Facebook and LinkedIn.
Northmist
Northmist is the brainchild of Arijit Mazumdar and Smrity Gupta, created with a deep-rooted focus on sustainability. Keep up with Northmist on social media on Twitter, Facebook and LinkedIn.
In conclusion, Bengaluru offers an exciting fuse of technology, innovation, and fashion. As these companies show, the city is not just a crucible of innovation but also an incubator for entrepreneurs who dare to reimagine the future of the fashion industry.