Levi KeswickKey Takeaways:
- Casamigos, co-founded by George Clooney and Rande Gerber, offers high-quality tequila at reasonable prices.
- The brand offers three main tequila types: Blanco, Reposado, and Añejo, available in two sizes: 750 ml and 1.75 l.
- The brand’s unique, slow fermentation process contributes to the smooth and distinct flavor profile of Casamigos Tequila.
- Casamigos, a relatively young brand, has earned a loyal following worldwide since its inception in 2013.
Casamigos: A Celestial Tequila Brand Rooted in Friendship
The story of Casamigos is a tale of friendship, passion, and a quest for quality. Co-founded by Hollywood superstar George Clooney and entrepreneur Rande Gerber, the brand was born from a shared desire to create a tequila that was both affordable and superior in quality, free from the next-day headaches often associated with low-quality spirits.
The name Casamigos, a blend of the Spanish words for ‘house’ and ‘friends’, encapsulates the founders’ ethos – creating a drink to be shared among friends.
Casamigos Range: Bottle Sizes and Prices
Casamigos offers its premium tequilas in two primary sizes: 750 ml and 1.75 l. The prices are pleasantly surprising, considering the celebrity ownership and top-notch quality.
Casamigos Blanco The Blanco variant, made with the brand’s proprietary yeast and crystal-clear well water, ages for two months in stainless steel barrels before bottling. This process results in a smooth tequila with an inviting citrus and sweet agave flavor, accented by hints of fruit and vanilla. A 750 ml bottle is priced at $60, while a 1.75 l bottle costs $124.
Casamigos Reposado The Reposado tequila, aged for seven months in American white oak barrels, is a testament to the brand’s dedication to slow fermentation. This honey-gold tequila combines an oaky spice with the sweet warmth of agave, rounded out with notes of dried fruit. A 750 ml bottle retails for $73, while a 1.75 l bottle goes for $144.
Casamigos Añejo Aged for 14 months in premium American oak barrels, the Añejo is a luxuriously smooth tequila boasting deep honey hues and an intricate blend of rich caramel, soft caramel, and vanilla notes. It is an indulgence meant to be sipped slowly and savored. A 750 ml bottle costs $71, while a 1.75 l bottle is priced at $144.
An Unconventional Approach to Tequila Making
What sets Casamigos apart from other tequila brands is their unique approach to the production process. Fermentation is typically a 48-hour process; however, at Casamigos, the agave pinas ferment for 80 hours. The roasting process also extends beyond the usual timeframe, taking 72 hours, thereby contributing to the distinctive smoothness of their tequilas.
Is Casamigos Worth the Investment?
The verdict is a resounding yes. The Casamigos brand has successfully managed to balance quality and affordability, producing a range of tequilas that don’t disappoint. The passion of its founders to create a tequila that complements food and provides a smoother burn has resulted in a product that truly stands out in the market.
Despite being a relatively young brand, Casamigos has earned worldwide recognition in less than a decade, becoming a favorite among tequila enthusiasts globally.
In a nutshell, if you’re looking for a high-quality tequila that offers great value for money, look no further than Casamigos. Whether you prefer the citrusy punch of the Blanco, the oaky depth of the Reposado, or the rich complexity of the Añejo, you’re in for a delightful experience with every sip.
