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51 Best Fashion Startups Headquartered in United Kingdom

51 Best Fashion Startups Headquartered in United Kingdom

This article showcases Levi Keswick’s top picks for the best ‘Fashion’ startups. These startups are taking a variety of approaches to innovating in the Fashion’ industry, but are all exceptional startups well worth a follow.

We selected these startups for exceptional performance in one of these categories:

  • Innovation
    • Innovative ideas
    • Innovative route to market
    • Innovative product
  • Growth
    • Exceptional growth
    • Exceptional growth strategy
  • Management
  • Societal impact

Welp Magazine (our partner website) hosts a yearly startup award honouring the most outstanding entrepreneurs and high-growth businesses in the world. If you want to enter your startup to be in the running for the top startup of 2021 or learn more about our competition click here.


1. FRAHM Jacket

The idea behind this startup: FRAHM Jacket makes detailed and beautiful men’s jackets for curious minds.

Headquarters: Bath, Bath and North East Somerset, United Kingdom

Industries: Fashion, Lifestyle, Men’s, Retail

Founders: Jason Tripp, Nick Hussey

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2. Societal Store

The idea behind this startup: Societal started in 2020 with the simple hope of connecting people from around the world and creating wearable art that tells a story

Headquarters: Bedford, Bedfordshire, United Kingdom

Industries: Fashion, Retail, Shoes

Founders: Dean Jones

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3. Kryjer Sports Wear LTD

The idea behind this startup: Kryjer is a leading activewear brand that provides Gym, Fitness Clothing like hoodies, jackets, sports bra with the workout accessories

Headquarters: Birmingham, Birmingham, United Kingdom

Industries: Fashion

Founders: Unknown

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4. Hot Drops

The idea behind this startup: Hot Drops brings you a personalised daily edit of style news and the hottest new arrivals available from your favourite brands

Headquarters: Brighton, East Sussex, United Kingdom

Industries: Content Discovery, E-Commerce, Fashion, Personalization, Search Engine, Shopping

Founders: Unknown

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Crunchbase

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5. PSYKHE

The idea behind this startup: A fashion e-commerce platform powered by machine learning and personality science.

Headquarters: Cambridge, Cambridgeshire, United Kingdom

Industries: Artificial Intelligence, E-Commerce, Fashion, Machine Learning, Personalization, Psychology

Founders: Anabel Maldonado

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Crunchbase

Website


6. DressCode

The idea behind this startup: DressCode designs and produces high-quality shirts with tech-inspired icons and patterns.

Headquarters: Cambridge, Cambridgeshire, United Kingdom

Industries: Consumer Goods, Fashion, Manufacturing, Product Design

Founders: Andy Boothman

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7. Koy Clothing

The idea behind this startup: Koy is an African inspired clothing brand.

Headquarters: Caterham, Surrey, United Kingdom

Industries: Fashion

Founders: Alastair Scott, James Scott

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8. BEDFOLK

The idea behind this startup: Luxury bedding. Ethically made and honestly priced.

Headquarters: Cheltenham, Gloucestershire, United Kingdom

Industries: E-Commerce, Fashion

Founders: Unknown

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9. Alma and Bramble

The idea behind this startup: Alma and Bramble is an online marketplace that connects emerging fashion designers to customers.

Headquarters: Flockton, Kirklees, United Kingdom

Industries: Database, E-Commerce, Fashion, Marketing, Marketplace

Founders: Harriet Muir

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10. SEEK Attire

The idea behind this startup: Online Fashion Retailer

Headquarters: Gateshead, Gateshead, United Kingdom

Industries: E-Commerce, Fashion

Founders: Unknown

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11. Dinoski

The idea behind this startup: Dinoski is an e-commerce platform that provides adventure wear for kids.

Headquarters: Godalming, Surrey, United Kingdom

Industries: E-Commerce, Fashion

Founders: Ed Lewis-Pratt

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12. Flooring365

The idea behind this startup: Specialist retailer of great value, high quality flooring – including engineered wood flooring, solid wood flooring and parquet flooring.

Headquarters: Huddersfield, Kirklees, United Kingdom

Industries: DIY, E-Commerce, Fashion, Home and Garden, Home Decor, Home Improvement, Real Estate, Retail

Founders: Unknown

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13. LOTD Ltd

The idea behind this startup: Leading women’s fashion brand based in the UK.

Headquarters: Leicester, Leicester, United Kingdom

Industries: E-Commerce, Fashion, Lifestyle, Retail

Founders: Unknown

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14. BUMP

The idea behind this startup: BUMP is a social peer-to-peer marketplace for authentic streetwear and sneakers.

Headquarters: London, England, United Kingdom

Industries: Apps, E-Commerce, E-Commerce Platforms, Fashion, Marketplace, Mobile Apps, Service Industry, Shopping

Founders: Jack Ryder, Sam Howarth

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15. Sewport

The idea behind this startup: SaaS platform – Connecting brands with manufacturers

Headquarters: London, England, United Kingdom

Industries: E-Commerce, E-Commerce Platforms, Fashion, SaaS

Founders: Boris Hodakel

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16. OPUMO

The idea behind this startup: OPUMO is building the digital department store of the future connecting brands with customers through a content-rich shopping platform.

Headquarters: London, England, United Kingdom

Industries: E-Commerce, Fashion, Lifestyle, Retail

Founders: Harry Beattie, Nick Ayoub

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17. Josh Wood Colour

The idea behind this startup: Josh Wood Colour is a European beauty brand.

Headquarters: London, England, United Kingdom

Industries: E-Commerce, Fashion, Lifestyle

Founders: Jonathan Davies

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18. SWEDISH FALL

The idea behind this startup: A better fashion brand that fights fashion waste by turning its customers into recyclers

Headquarters: London, England, United Kingdom

Industries: E-Commerce, Fashion, Recycling

Founders: Jonas Detlefsen, Lara Stallbaum, Marius Krüger, Silja Stallbaum

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19. HURR

The idea behind this startup: HURR is the smart way to rent your wardrobe, on-demand.

Headquarters: London, England, United Kingdom

Industries: Communities, E-Commerce, Fashion, Internet, Lifestyle, Product Design

Founders: Victoria Prew

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20. Alexa Chung

The idea behind this startup: Alexa Chung is a fashion brand.

Headquarters: London, England, United Kingdom

Industries: E-Commerce, Fashion, Retail

Founders: Unknown

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21. Cefinn

The idea behind this startup: Cefinn is Contemporary designer womenswear by Samantha Cameron

Headquarters: London, England, United Kingdom

Industries: Fashion

Founders: Samantha Cameron

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22. Cherryz

The idea behind this startup: Cherryz is an online marketplace for a variety of items and accessories.

Headquarters: London, England, United Kingdom

Industries: E-Commerce, Fashion, Internet, Marketplace

Founders: Unknown

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23. Motley London

The idea behind this startup: A revolutionary e-commerce jewellery brand. Jewellery designed by the world’s best jewellery designers. Made by Motley.

Headquarters: London, England, United Kingdom

Industries: E-Commerce, Fashion, Lifestyle, Web Design

Founders: Unknown

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24. Our Closet

The idea behind this startup: Welcome to the brighter side of fashion. Access the brands you love in a refreshing, affordable & sustainable way.

Headquarters: London, England, United Kingdom

Industries: E-Commerce, Fashion, Peer to Peer, Sharing Economy

Founders: Rosie de Malmanche

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25. GALLIVANT

The idea behind this startup: GALLIVANT is an indie fragrance brand.

Headquarters: London, England, United Kingdom

Industries: Fashion, Leisure, Lifestyle

Founders: Nick Steward

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26. Compare Ethics

The idea behind this startup: The sustainable platform that makes it easy for conscious consumers to find verified sustainable products.

Headquarters: London, England, United Kingdom

Industries: Consumer Goods, Fashion, Retail Technology, Sustainability

Founders: Abbie Morris, James Omisakin

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Crunchbase

Website


27. Ubooker

The idea behind this startup: Booking Platform for High-End Professional Models and Quality Vetted Clients WORLDWIDE. Transparency, Low Fees, Fast Payments

Headquarters: London, England, United Kingdom

Industries: Enterprise Software, Fashion, Mobile Apps, Social Media

Founders: Andrea Losso, Nicola Scagnolari

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28. Onloan

The idea behind this startup: Fashion rental subscription

Headquarters: London, England, United Kingdom

Industries: E-Commerce, Fashion, Real Estate, Travel

Founders: Unknown

Follow this startup or buy their offering:

Crunchbase

Website


29. Kite Eyewear

The idea behind this startup: Eyewear and Lifestyle Brand

Headquarters: London, England, United Kingdom

Industries: E-Commerce, Fashion, Lifestyle, Retail

Founders: Unknown

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Crunchbase

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30. Clothes Doctor

The idea behind this startup: Clothes Doctor is an award-winning, 5-star rated, digital clothing maintenance service .

Headquarters: London, England, United Kingdom

Industries: E-Commerce, Fashion, Lifestyle

Founders: Unknown

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31. The Drop

The idea behind this startup: Building the future of personalised fashion

Headquarters: London, England, United Kingdom

Industries: E-Commerce, Fashion, Information Technology, Virtual World

Founders: Jonathan Kruger, Stephen Stroud

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32. SkillPatron

The idea behind this startup: SkillPatron is a vibrant business-creation community.

Headquarters: London, England, United Kingdom

Industries: E-Learning, Events, Fashion

Founders: Daisy Erhunse Aibangbee, Jake Adebayo

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33. Hedoine

The idea behind this startup: Hedoine craft the most innovative, sustainable, and premium fashion essentials.

Headquarters: London, England, United Kingdom

Industries: E-Commerce, Fashion, Shopping

Founders: Alexandra Tymann, Anna Rauch

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34. Petit Pli Ltd.

The idea behind this startup: Petit Pli Ltd. creates the most advanced technical children’s clothing.

Headquarters: London, England, United Kingdom

Industries: Children, Fashion

Founders: Unknown

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35. AmoThreads

The idea behind this startup: An online marketplace connecting designers to deadstock fabrics

Headquarters: London, England, United Kingdom

Industries: E-Commerce, Fashion, Marketplace, Sustainability

Founders: Ryan Tindall

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36. Baudoin & Lange

The idea behind this startup: Baudoin & Lange designs and manufactures luxurious modern footwear.

Headquarters: London, England, United Kingdom

Industries: Consumer Goods, Fashion, Manufacturing

Founders: Unknown

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37. Intelistyle

The idea behind this startup: Intelistyle provides A.I. styling solutions to fashion retailers, helping them address the needs of customers looking for styling advice.

Headquarters: London, England, United Kingdom

Industries: Artificial Intelligence, Fashion

Founders: Kostas Koukoravas, Michael Michelis

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38. Wires Glasses

The idea behind this startup: Wires Glasses is an independent eyewear brand headquartered in London, United Kingdom.

Headquarters: London, England, United Kingdom

Industries: Eyewear, Fashion, Product Design

Founders: Yair Neuman

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39. Dai

The idea behind this startup: Dai is an innovative womenswear brand designing sustainable tailored performance wear.

Headquarters: London, England, United Kingdom

Industries: E-Commerce, Fashion, Retail, Sustainability

Founders: Joanna Dai

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40. Alexie

The idea behind this startup: Alexie brings you the best in fashion, health, entertainment, beauty

Headquarters: London, England, United Kingdom

Industries: Beauty, Fashion, Health Care, Retail

Founders: Unknown

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41. Luxury Promise

The idea behind this startup: Luxury Promise is the marketplace for the world’s most exclusive & luxurious accessories powered by Artificial Intelligence

Headquarters: London, England, United Kingdom

Industries: E-Commerce, Fashion, Marketplace

Founders: Adam Sadiq, Sabrina Sadiq

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42. The Slay Network

The idea behind this startup: The Slay Network is a Haute couture fashion house

Headquarters: London, England, United Kingdom

Industries: E-Commerce, Eyewear, Fashion, Lifestyle, Retail, Shoes, Shopping

Founders: Unknown

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43. Own The Look

The idea behind this startup: It is an online global womenswear store focusing on outfit dressing for the everyday woman.

Headquarters: London, England, United Kingdom

Industries: Brand Marketing, Fashion, Wearables

Founders: Olivia Cantillon

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44. Coveti

The idea behind this startup: Coveti is a operator of an online fashion market place catering to men and women.

Headquarters: London, England, United Kingdom

Industries: E-Commerce, Fashion

Founders: Unknown

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45. MAMOQ

The idea behind this startup: MAMOQ is the Home of Sustainable Fashion.

Headquarters: London, England, United Kingdom

Industries: E-Commerce Platforms, Fashion, Marketplace

Founders: Unknown

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46. JustWears

The idea behind this startup: JustWears is an essential wear brand for urban men.

Headquarters: London, England, United Kingdom

Industries: Fashion, Manufacturing, Men’s, Wearables

Founders: Alex Walsh, Jake Mellett, Yang Liu

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47. The Dress Change

The idea behind this startup: Womenswear Exchange Platform

Headquarters: London, England, United Kingdom

Industries: Fashion, Internet, Recycling, Sustainability

Founders: Unknown

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48. blonde gone rogue

The idea behind this startup: Reinventing the fashion design process to reduce waste

Headquarters: London, England, United Kingdom

Industries: E-Commerce, Fashion, Retail

Founders: Denitsa Damyanova, Gergana Damyanova

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49. Niccolò P.

The idea behind this startup: Niccolò P. makes structured polos, unstructured jackets, and leather accessories in Europe using the finest natural materials in the world.

Headquarters: London, England, United Kingdom

Industries: E-Commerce, Fashion, Men’s

Founders: Pascal Keane

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50. Save Your Wardrobe

The idea behind this startup: FashionTech startup using AI to make Fashion more digital and sustainable

Headquarters: London, England, United Kingdom

Industries: Artificial Intelligence, CleanTech, E-Commerce, Fashion, Lifestyle, Retail, Retail Technology, Shopping, Sustainability

Founders: Hasna Kourda, Mehdi Doghri

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51.Aruku

The idea behind this startup: Fashion Accessories

Headquarters: London, England, United Kingdom

Industries: Consumer Goods, E-Commerce, Fashion, Lifestyle

Founders: Unknown

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